Consider a world without custom packaging and custom gift boxes. Everything you ship via mail is packaged in identical boxes with nothing to distinguish your products from the rest. Nobody posts pictures of your packages on social media, and people don't buy based solely on packaging.
Doesn't it sound horrible? We're lucky we're not stuck in 1995. In today's modern world, running a business entails keeping up with marketing trends to compete with other businesses like yours. Many people shop online while still in their pajamas. This implies that your main rivals are just a few clicks away. It comes as no surprise that most human businesses succeed in our fast-paced business culture.
It may sound complicated to design gift boxes for packaging, but it doesn't have to be. Knowing what your customers want makes it easy to create a box that exceeds their expectations. Remember that you can print on both the inside AND the outside of your box. Use every available area to share your story and elevate your packaging. Show off the personality of your brand!